AI Insights · Timothy · July 2025
Top 5 Hasbro Games on iOS in Bulgaria: Q2 2025 Performance
Explore the performance trends of top Hasbro games on iOS in Bulgaria during Q2 2025, including downloads, revenue, and active users.
In the second quarter of 2025, the performance of Hasbro games on iOS in Bulgaria showcased intriguing trends across various metrics. This analysis is based on data from Sensor Tower, with further insights available on their platform.
MONOPOLY GO! experienced notable fluctuations in weekly revenue, beginning at approximately $1.4K and peaking at around $2.5K by the end of April. Downloads remained fairly stable, with a significant spike to 696 in the last week of June. Active users witnessed a steady rise, culminating in 997 by the quarter's end.
MY LITTLE PONY: MAGIC PRINCESS saw its weekly revenue peak at $126 in early April, followed by a gradual decline. Downloads were sporadic, with a high of 49 in early June. The active user base showed slight fluctuations, maintaining a range around 120 to 140.
For the newly released World of Peppa Pig NETFLIX, downloads increased from 2 in early May to 79 by late May, although revenue data was not available. Active users followed a similar upward trend, peaking at 70.
MONOPOLY: The Board Game generated consistent revenue, reaching a high of $146 in early June. Downloads showed variability, with a notable increase to 39 at the end of April. Active users mirrored this pattern, peaking at 51 in early May.
Lastly, MONOPOLY Poker - Texas Holdem exhibited a stable revenue trend, with a peak of $90 in early April. Downloads were minimal, while active users saw a gradual decline, ending the quarter with 16.
These insights underscore the varied performance of Hasbro games in Bulgaria, illustrating the dynamic nature of the mobile gaming market.
